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May 24, 2011

How To Use Twitter For Your Business

Twitter LogoTwitter is a fun platform where you could meet friends, share music, videos and stories. However, Twitter could also be a great way to do business!

Therefore, today I will be giving you 10 best ways that you could benefit from Twitter for your business:
  1. Try to have more than one tweet following up on your business Twitter account. You need continuous interaction with your audience and you don’t want a gap since employees can be busy, be on vacations or even quit!
  2. When promoting a blog post related to your business, don’t just dump the link on your Twitter followers; explain to them, in a few words, what the post is about or prompt them for a reply at least.
  3. Follow interesting and active people. If you find tweeps who you think are interesting, follow them and retweet the valuable and interesting things they tweet.
  4. Share the “human side” of your company. If you’re bothering to tweet, it means you believe social media has value for human connections.
  5. Commenting on others’ tweets and being active is a great way to build your community.

  6. Don’t talk about your company too much; people will get sick of it. Diverse, mix and match and be genuine.
  7. Listen to your employees who are active on Twitter; they might be onto something you are missing.
  8. Use direct messages for 1-to-1 conversations only if you feel there’s no value to Twitter at large to hear the conversation.
  9. Use Twitter 3rd party platforms such as TweetDeck and Hootsuite for better account management and follow ups.
  10. Have a clear strategy in mind for your Twitter use, don’t just type away!
Hope you enjoyed our tips. Looking forward to your feedback and comments down below :)

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